Can Being a Mompreneur Work For You?
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Blog post courtesy of Josh Moore at Diaper Dads
As any mompreneur will tell you, starting a business and becoming a parent can be daunting, but it could also be the opportunity you’ve always dreamt of. With a little planning, there’s no reason you can’t juggle your newfound motherhood and a business. Today, Birth and Beyonds Doulas shares how you can realize your career dreams and be a successful mother at the same time.
Plan To Succeed
Having a business without the added responsibility of a new family is challenging enough. However, setting up your business to support your goals will make it easier in the long run. Whether your business structure includes a corporation, a non-profit organization, a limited liability company, or a partnership, make sure you’ve familiarized yourself with their differences and advantages. Creating an LLC has several benefits, depending on the state you live in. The primary advantage is that it provides personal liability protection. For example, people can sue your business, but not you personally. The paperwork is also less complicated than other business types, and there are several tax benefits, depending on how you use the money you earn.
Branding Your Business
Taboola notes that creating a unique brand presence that can work for you is a valuable marketing tool that will differentiate you from possible competitors in your area of business. A new start-up can be expensive, but there are many tools on the internet that can help you save on costs and time. Social media is a great low-cost way to generate interest in your brand. Try a banner design across your various social media accounts promoting your brand. It’s easy to make a professional quality design yourself with online tools. Just choose a template you like and customize it with your own images, colors, and text. You need to consider your brand early in your business venture to ensure you’re targeting the right audience and launching a business with a strong brand will have a greater chance of success. Business cards, uniforms and your web presence should all carry your very specific brand. See what the pros are doing right. Here’s a list of the top 100 brands in the world. See what they’ve done and learn all you can from them.
Networking and Support
Don’t hesitate to make use of the many resources available to support you in this venture. Fun Loving Families points out that a set daily routine will make it easier for you to settle into motherhood and reach your career goals. A reputable child-care provider will give you extra time throughout the day to focus on work demands. Set realistic career goals — being a parent can enhance your business skills and be the driving force behind creating a successful enterprise; however, it can also put a lot of pressure on existing relationships. Maintain your home life to be as stress-free as possible by ridding yourself of unnecessary clutter, making sure you always have healthy food in the pantry, and getting your eight hours of sleep every night. Those goals may seem impossible as a new mompreneur, but they are too important to your health and wellbeing to ignore.
Seeking Expert Help for You and Your Baby
Many momtrepreneurs posed the same question and made a success of it. Don’t hesitate to tap into their knowledge pool and seek professional help along the way to make the experience rewarding for you and your new baby. And for professional doula support throughout your pregnancy and beyond, contact Birth and Beyond Doulas today!